Blog Entry

Longhorn Network resolution could last to August

Posted on: July 22, 2011 11:12 am
A decision on The Longhorn Network's now-controversial programming plan is likely to last into August, Big 12 commissioner Dan Beebe told

Texas A&M, among others, is concerned about TLN's televising high school games and one conference game this season. Beebe released a statement Thursday saying those plans for the network are on hold until a resolution can be reached.

"We need to construct scenarios where everybody benefits," Beebe said.

All parties are essentially waiting for the NCAA rule on the "legality" of TLN to be able televise those high school games. That would seemingly violate NCAA Bylaw 13.10.3 that prohibits a recruit from appearing on "a program" in which a member institution is "instrumental in arranging for the appearance" for the recruit.

The wording, as usual in the NCAA Manual, is complicated and probably has a lot to do with the issue possibly extending into next month. You can read it here.

Texas likely would prefer that the NCAA become the bad guy in this situation. If the NCAA says no, Texas saves face by having to acquiesce to association rules. If the NCAA rules in favor of Texas, then the issue becomes stickier. A&M released a strongly-worded statement Thursday stating its displeasure with the situation.

There is also concern among conference teams playing Texas on TLN. They would essentially be driving ratings and cable subscriptions for a conference rival. Beebe said that one possible solution could be that the Texas opponent in that case could also show the game on its own "carriage system." (broadband, streaming, etc .)

The issue seemingly will not be resolved next week during the Big 12 media days in Dallas. Not all the athletic directors will be available.
Sources within the Big 12 and ESPN are confident the issue will be resolved without any damage to the current conference structure. Thirteen months after Nebraska and Colorado split off, the Big 12 is still dealing with questions about its stability.

In essence, the televising of high school games on TLN is not a deal breaker for ESPN or Texas. Texas AD DeLoss Dodds said he would be comfortable if the NCAA rules prep games cannot be televised.

A&M became further alarmed in early June when TLN chief Dave Brown detailed the high-school plan during an Austin, Texas radio interview.

Since: Jul 9, 2011
Posted on: July 26, 2011 4:45 pm

Longhorn Network resolution could last to August

My bet is Texas will eventually become an Independent in football (ala Notre Dame), but after thinking about this some, I don't really see why they will get any extra benefits from having a conference game and high school games (I think these HS games involve their own recruits) being broadcast on their network as well. The Horns can pretty much hand-pick their own recruits as it is, particularly within the state of Texas, so I'm not sure I see things being any different with or without Texas having their own network. Best way for Texas A&M and these other schools complaining would be to of course beat Texas on the field and perhaps start their own networks, which I'm sure the Aggies and Sooners could do. Just my $.02 Undecided

Since: Apr 29, 2009
Posted on: July 25, 2011 11:14 am

Longhorn Network resolution could last to August

Seems Dr. Tom wasn't paranoid about Texas afterall.  He was right - it's either the Texas way or the highway.  What a shame.  They can play some football, but their agenda leaves much to be desired.

Since: Sep 10, 2006
Posted on: July 24, 2011 9:13 pm

Longhorn Network resolution could last to August

wht didnt you ou losers  stay in the big eight than ?

Since: Mar 15, 2008
Posted on: July 23, 2011 8:13 am

Longhorn Network resolution could last to August

This would be a clear recruiting violation if the Texas house network were allowed to put their favorite high school recruits on television. It would be a much bigger deal than many of the things the NCAA chooses to punish at other schools. If they allow this the NCAA might as well just put a for sale outside their offices

Since: Aug 20, 2006
Posted on: July 22, 2011 7:37 pm

Longhorn Network resolution could last to August

@Franchise_13 ----  Texas was not the first school in the Big 12 to want to start their own TV network.  Actually what many people don't know is that Nebraska tried to get the ball rolling on one after they saw the success of the Big 10 Network a few years ago whether it was going to be their own or a conference network they didn't care.  Dan Beebe told them no, and said that no one school would be allowed to start their own network and raise outside revenue and he dismissed a conference network.  Dan Beebe is in the pocket of Texas, and as long as he is the Big 12 commish it will be run by the Longhorns. 

As a Sooner fan its sad to see what the Big 12 is turning into.  Losing the opportunity to play Nebraska every year sucked enough, but now we don't get to see them for who knows how long (I believe the schools are in talks for a series 10 years down the road?)  Some of you Longhorn fans can pound your chest and say the Big 12 wouldn't be relevant without them, but I would have rather seen Texas walk and kept Nebraska around and seen the Big 12 fall rather than see it develop into what looks like the UT Conference.  Inevitably the Big 12 will fail and I hope Texas goes independent.  I hate to break it to you, but you will still not get the BCS treatment that Notre Dame receives and your network will not be accepted by the SEC, Pac10, Big10 or Big East.  The 1 and 2 loss seasons that you will always have will keep you out of the national championship hunt and your other sports will suffer when you constantly are up against North Texas, Houston, UTEP etc.

I'd like to see OU and TAMU get out while they can, I just hope the rest of the conference can find a place, basketball wouldn't be the same if Kansas got left out in the dark and was forced to join a less conference.

Since: Jul 22, 2011
Posted on: July 22, 2011 6:16 pm

Longhorn Network resolution could last to August

Texas didn't single handedly destroy the SWC. They helped-does anyone really think they wanted to hang-out w/ Rice and SMU? This all is leading to the pay-for-play option. I think the biggest football schools are going to create a super-conference. They will also step outside the NCAA. I read lot's of debates about the compensating the athlete's more than just their tuition and room and board. I personally dis-agree w/ paying them more than they get. But, i'm a realist and see schools like Texas trying to create their own league and TV contracts. I personally think there are hundreds of student's doing research for Univ's but don't get paid more than $9/hr. I did this personally. I wasn't given a scholarship. This is a whole other topic kinda. I just see the school's like Texas wanting to just pay these guys to play. Therefore they will create a situation so they can.  Hey Texas, why don't you worry about your two legit pro teams? The Texans and the cowboy's. Leave the amateur in college athletic's please..You might try learning that if you play by yourself in your own league only you will care.

Since: Sep 13, 2007
Posted on: July 22, 2011 5:24 pm

Longhorn Network resolution could last to August

So on one hand you praise Texas for being bold and creating there own network to make themselves more vaiable. Then at the same time call Nebraska a bunch of cry babies for doing the same thing by jumping off the sinking ship that is the Big 12-2, wow that is some BS, do me a favor and move to Austin and get it over with. 

Since: Aug 21, 2006
Posted on: July 22, 2011 4:21 pm

Longhorn Network resolution could last to August

The longhorns will find that independence for them will be much less lucrative than Notre Dame or BYU. Those two schools have thousands of follwers accross the nation who never set foot on their campuses but follow for other reasons.  The only followers longhorns will have are within the state and those few grads who have been able to find work outside of the state given the ease of getting a degree from that institution and how that is viewed by employers outside the lone star area.
Actually, it'll be fine in football, but independence will be a disaster for Texas in almost every other sport. I suppose Texas could join the Big East like Notre Dame, but if the Big East doesn't want to expand beyond 17, Texas has nowhere to go. The Big Ten, Pac-12, ACC and SEC will all say no if Texas tries to join in everything but football. All of those conferences would be glad to take Texas, but only if football came too.

So that basically dooms the Longhorns' other sports to Conference USA or another second-tier league. It could happen, but I really can't see Texas being conference rivals with Tulsa.

Since: Nov 30, 2006
Posted on: July 22, 2011 4:02 pm

Longhorn Network resolution could last to August

Beebe is and has always been in DeLoss Dodds' pocket, but he knows the Big 12's future -- and his own as commissioner -- is on the line here.  However, TLN is the beginning of the end of the Big 12.  No way will Texas NOT use it to their advantage recruiting, and Texas A&M, Oklahoma and other members won't sit by and watch their programs be negatively affected by it.  The Big 8 was doomed when they rescued the teams from the SWC, and then allowed it to turn into the Big Texas Conference.  Colorado and Nebraska saw the writing on the wall and bailed early.  Teams like Oklahoma, Texas A&M & Missouri need to scramble now to find a good home, because Texas won't be satisfied just to be a conference member, and are probably going to end up as an independent down the road anyway. 

Since: Jan 21, 2010
Posted on: July 22, 2011 3:32 pm

Longhorn Network resolution could last to August

As a Kansas fan, hearing new rumors about rumbling in the Big 12-minus-2 is extremely unsettling. I hope Dr. Zenger will be proactive and have plans in place if it looks like the league is about to implode (i.e., a JAYHAWK NETWORK, independence for the basketball team, arrangements with another BCS conference).

However, I don't understand why so many people say that Texas ruined the Southwest Conference. I thought everybody in the SWC had a hand in the league's demise, what with six of its nine members going on probation in a short time frame and Southern Methodist getting hit with the Death Penalty. Will someone please explain how UT single-handedly "
ruined" the SWC?   

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